The Ultimate running machine

After a brutal mugging left him with traumatic brain injury, John Pierre decided to ‘suit up’ in a neon cape and lightning bolt socks, emerging as the New York running community’s very own superhero.

Special thanks to Achilles International (

Director Charles Frank
Client Poland Spring
Agency Vox Creative
Producer Alex Liebman
Cinematographer Taylor Mcintosh
Editors Nico Bovat & Charles Frank